A coordinated statewide effort to support Maui’s tourism recovery is now underway, with the launch of a $6 million Maui Emergency Marketing Campaign funded by the Hawaiʻi Tourism Authority (HTA). With Maui’s visitor arrivals still 21% below pre-pandemic levels, the initiative addresses critical recovery needs that impact the entire state’s visitor industry ecosystem. By focusing efforts where they are needed most, the campaign will stimulate travel demand as early as this summer and through the end of 2025—supporting local businesses, preserving jobs, and restoring visitor confidence in the state’s most important economic driver. (Some people worry about the cost of Read more
how to save money in Hawaii
You absolutely adore the sun and sand of Hawaii and crave a Maui vacation this year. But your piggy bank is running dangerously low. So, what are you to do? My advice is “go anyway.” But keep your costs under control. A Maui trip can be reasonable if you follow a few tips from a guy who’s been a couple dozen times over the years. So, here are some sugge(Also, please visit responsibly. The scars from the Lahaina fires are still fresh. If you go, please don’t stop to take photos of damaged areas, and don’t pry into people’s lives. Read more
