Canadian tourism is setting an ambitious goal to move up the tourism ladder. Whether it can be achieved is something nobody will know for several years. Destination Canada on Thursday May 16 launched its new tourism strategy, ‘A World of Opportunity‘ which sets a firm focus on transforming the Canadian tourism sector and catapulting Canada back into the top seven global destinations by 2030. Destination Canada President and CEO, Marsha Walden, and Soraya Martinez Ferrada, Minister of Tourism, officially presented the tourism roadmap designed to increase Canada’s global competitiveness and bring in up to $160 billion in annual revenue by Read more
Oahu
The Hawai‘i Tourism Authority (HTA) has launched new targeted campaigns as part of its global marketing and visitor education efforts. The purpose of these initiatives is to reinvigorate responsible travel demand from key markets around the world to the Hawaiian Islands. “We are being more assertive in our messaging strategy with inspiring campaigns that spotlight Hawai‘i’s people, culture and experiences unlike anywhere else in the world,” said Mufi Hannemann, HTA board chair. “We need to ensure that the Hawaiian Islands stay top-of-mind among travelers amidst the competitive global market, especially as we head into the summer and fall.” “The Read more
Time to look at some interesting lists again. Trip Advisor has a list out of the top 25 beaches in the world, and in the U.S.A. I find these fun to look at, and I will say the world list includes a ton of places I don’t know. Still, I find the trouble with these lists is that Trip Advisor clients tend to go to a lot of the “usual” places, which skews the results. There are some unexpected spots on the world list, including Zanzibar and Indonesia. But Australia only gets one spot in the top 25, and it’s Read more
If you’ve ever seen the tremendous video of the poor “Zone One” boarding pass guy waiting to get on a plane, you might understand where I’m coming from with this piece. For those who don’t know it or don’t have time right now to watch it via this link, the skit involves a fellow who eagerly bounds to the front of a gate lineup as he’s holding a precious “Zone One” boarding pass. Of course, he waits for First Class, and then Business, and then elite rewards members and kids and folks in wheelchairs and is still standing in line. Read more
The annual Trip Advisor Best Beaches List is out again, and there’s plenty to like. For the world, Trip Advisor users named Baia de Sancho on the idyllic island of Fernando de Noronha in Brazil as the top beach, followed by Eagle Beach in Aruba and Cable Beach in Broome, Western Australia. I haven’t made it to Cable Beach, but I can tell you that beaches in Western Australia are some of the best – and least crowded – in the world. In world voting, Grace Bay in the Turks and Caicos was fifth, Varadero Beach in Cuba ninth and Read more
