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Tourism Industry Association of Ontario

It could take another three years for Ontario’s tourism industry to recover from the COVID-19 pandemic, a major new study says. A report from The Tourism Industry Association of Ontario and the Ontario Chamber of Commerce, released today, calls for sweeping changes, including keeping the Ontario staycation tax credit, boosting cannabis tourism, providing better train and rapid transit service, giving indigenous tourism a push, and boosting affordable housing for workers. The study says tourism businesses in Canada’s most populous province are generating less than two-thirds (64%) of the revenues they saw in 2019, and that 70% have taken on debt Read more

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Tourism officials say Canada’s new vaccination rules are a good start, but that the government hasn’t gone nearly far enough to boost the travel industry. The Tourism Industry Association of Ontario (TIAO), the Canadian Travel and Tourism Roundtable and the Canadian Federation of Independent Businesses (CFIB) put out statements saying more moves are needed. “As the pandemic has evolved and new tools have emerged to control the impact of COVID-19, TIAO has been advocating for government to remove barriers to travel,” officials said. “TIAO welcomes today’s announcement as an important step towards normalizing travel; it will help increase inter-provincial travel Read more

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Restrictions are being eased in two Canadian provinces popular with tourists. Ontario Premier Doug Ford today said his province will end its COVID-19 vaccine passport system beginning on March 1, and that changes for restaurants and other businesses are coming later this week. All capacity limits in restaurants, bars, cinemas and gyms will be lifted as of Thursday, a move that was set to take effect on Feb. 21, the CBC notes. The province of Nova Scotia today entered phase 1 of its’ three-step plan to ease restrictions, upping the limit for informal gatherings and lifting all restrictions for domestic Read more

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Canada has, on occasion, been laughed at for being a tad on safe and conservative side of the tourism ledger. Given the climate we’re living in and the COVID-19 crisis, “safe” might be the best thing we have going for us, tourism consultant Greg Klassen says. Speaking on Hotelier Magazine’s Checking In podcast with host Rosanna Caira, Klassen said he worked for more than a decade at Destination Canada, selling the country to potential visitors. “We were always fighting this notion of Canada as a safe place,” said Klassen, a partner at Twenty31 consulting in Vancouver. “But people were going Read more

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