The Golden State is showing Canada some love. At a time when many Canadians have soured on trips to the U.S. because of ongoing political disputes and President Donald Trump’s tariffs and 51st state comments, Visit California has launched a new campaign ” to show Canadians that they are missed, they are deeply valued, and they are always welcome in California.” “California would not be the same without Canadians,” Visit California officials said. ” In 2024, California welcomed 1.8 million Canadian visitors, making it the state’s second-largest global tourism market.” California Governor Gavin Newsom has a fun, cheeky video on Read more
visiting California
The City by the Bay has launched its largest–ever global marketing and advertising campaign, “Always San Francisco,” to promote tourism to the city. The multi–million–dollar campaign, promoted by The San Francisco Travel Association, targets leisure travelers and meeting planners in major domestic markets and key international markets. It is the destination marketing organization’s first campaign to include television advertising. Celebrating the city’s bold, inviting, and playful ethos, the “Always San Francisco” campaign features iconic locations visitors already connect to San Francisco—the Golden Gate Bridge, cable cars, and Lombard Street—and ones that showcase the city’s vibrant neighbourhoods and the diversity of Read more
