Germany takes the cake, but Canada wins the silver medal. A new Nations Brand Index report from Anholt Ipsos finds Germany ranks in first place out of 60 countries around the world. It’s the seventh time overall and fifth year in a row that Germany has taken top honours. Germany was the highest ranked NBI nation in 2008, 2014, 2017, 2018, 2019 and 2020, and now in 2021. With another first place ranking this year, Germany has now tied the United States’ record of seven years as the top NBI nation. Germany’s reputational strengths lie on the Exports, Immigration and Read more
Australia/New Zealand/PAC
Australia has had to close the border between the states of New South Wales and Victoria due to COVID-19 fears. Meanwhile, a new carrier has announced it will fly to southern destinations from Quebec, and the hotel business appears to be picking up nicely. My Future of Travel blog for July 7. Australia Closing Some State Borders Australia lovers have been looking longingly at the country’s success in fighting the COVID-19 virus, hoping that perhaps Oz would soon open its borders to so-called safe countries such as Canada. Don’t look now, but there’s been a flare-up in the state of Read more
Great to see that a number of top Alberta attractions will re-open for visitors soon, including the Banff Gondola. It’s also encouraging to see that both Tourism New Zealand and the Accor Hotels Group are resuming their marketing and advertising campaigns. I’ve also got great news about a hotel re-opening in New York City and a great program to give hotel nights to frontline heroes. All in today’s Future of Travel blog. TOURISM NEW ZEALAND LAUNCHES NEW CAMPAIGN I got this note today from the folks at the New Zealand tourism office. “100% Pure New Zealand is reconnecting with friends Read more
This is another installment of my FUTURE OF TRAVEL series. Today I’m looking at a variety of topics, including closed borders. For all the talk of COVID-19 recoveries in some parts of the world, and it IS good news, it doesn’t mean we’ll be jetting off to Australia or Austria any time soon. In the words of The Eagles, “I’m stuck on the border.” The Canada-U.S. border, which is sometimes called the longest, undefended (for now, anyway) border in the world, has been closed since March 21. Only essential goods are allowed to cross, although people can go across if Read more
