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Ipsos

Canada has dropped a spot, but we’re still on the podium. The Anholt-Ipsos Nation Brands Index (NBI) is an annual study that has been conducted since 2008, gathering perceptions of countries around the world and ranking them from top to bottom. The latest index puts Germany in first place for the sixth year in a row. Japan was second (it was also second in 2018), while Canada fell from second last year to third this year. The U.S. remains in eighth place this year, same as in 2021. Other notable changes include the UK, which was second in 2002 but Read more

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Seven in ten Canadians say airport delays across the country are a “national embarrassment,” while nearly 60% say they’re not travelling until the situation improves, says a new Ipsos poll. The embarrassment is bad for Canada’s image, but the idea that six in ten Canadians are avoiding travel right now is troublesome for a Canadian tourism and travel industry that’s just beginning to get back on its feet following a two-year-plus pandemic. The poll was conducted exclusively for Global News. “The poll definitely suggests there’s a lot of anger right now and uncertainty around travel,” Gregory Jack, vice-president of Ipsos Read more

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Germany takes the cake, but Canada wins the silver medal. A new Nations Brand Index report from Anholt Ipsos finds Germany ranks in first place out of 60 countries around the world. It’s the seventh time overall and fifth year in a row that Germany has taken top honours. Germany was the highest ranked NBI nation in 2008, 2014, 2017, 2018, 2019 and 2020, and now in 2021. With another first place ranking this year, Germany has now tied the United States’ record of seven years as the top NBI nation. Germany’s reputational strengths lie on the Exports, Immigration and Read more

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