swotc-bwc-leaderboard-728x90-3

travel to the United States

A new Flight Centre Canada national YouGov survey suggests the shift away from U.S. travel for Canadians isn’t going away. It also says three times as many Canadians are interested in a Europe trip as they are in a visit to the States. The study found that 62% of Canadians say they are less likely to visit the U.S. in 2026 compared to last year. The U.S. also placed fifth on the list of where Canadians would like to go this year, finishing far behind trips within Canada and trips to Europe and slightly behind visits to Mexico and Asia. Read more

{ 0 comments }

Three Canadian airlines have received top ratings at a major airline awards show. For the sixth consecutive year, Air Canada received a Five Star Global Airline Award at the Airline Passenger Experience Association (APEX) 2026 Awards, which were presented last night. Air Canada’s onboard Wi-Fi sponsored by Bell, which is complimentary for Aeroplan members, was ranked as the Best Inflight Connectivity. (It’s a great service I use on all my Air Canada flights, allowing me to stay in touch with work issues and communicate with family and friends at 36,000 feet.) WestJet was honoured as a Four Star Major Airline Read more

{ 0 comments }

Canadian travel to the U.S. is still down substantially from last year, but the numbers improved slightly in June. Statistics Canada today (July 10) said Canadian arrivals into Canada by air from the U.S. were down 22.1% in June of this year when compared to June, 2024. Canadian arrivals from the States by land were down 33.1% in June when compared to the same month last year. That’s still a major problem for U.S. tourism, but it’s a slight improvement from the previous month. StatsCan said the number of Canadians arriving back in Canada from the U.S. by air in Read more

{ 0 comments }

Brand USA, the people in charge of marketing the U.S. to the world, have a new campaign called “America the Beautiful.” The announcement, made today at the U.S. Travel Association’s IPW event in Chicago, includes the launch of a new global tourism campaign, America the Beautiful, and the introduction of a dedicated digital hub, AmericaTheBeautiful.com. The campaign aims to showcase the diversity and richness of U.S. destinations and encourage international travel to the United States in 2025 and beyond. Brand USA also outlined key milestones shaping the coming decade — including America250 (celebrating the 250th anniversary of the U.S.), the Read more

{ 1 comment }

Fairmont Hotels is launching a new brand campaign all about making special happen during travel. From private planes to secret teas, Fairmont Hotels & Resorts invites guests to discover just how Make Special Happen can unfold across Canada. Launched on May 19th, Make Special Happen is Fairmont’s new global campaign, a cinematic homage to the brand’s legacy of iconic celebrations. Shot at Toronto’s Fairmont Royal York and directed by Jean Claude Thibaut, the film follows a cast of charismatic characters as they prepare for a grand gathering, capturing the joy of every journey toward something unforgettable. But this campaign isn’t just Read more

{ 0 comments }