The Hawai‘i Tourism Authority (HTA) has launched new targeted campaigns as part of its global marketing and visitor education efforts. The purpose of these initiatives is to reinvigorate responsible travel demand from key markets around the world to the Hawaiian Islands. “We are being more assertive in our messaging strategy with inspiring campaigns that spotlight Hawai‘i’s people, culture and experiences unlike anywhere else in the world,” said Mufi Hannemann, HTA board chair. “We need to ensure that the Hawaiian Islands stay top-of-mind among travelers amidst the competitive global market, especially as we head into the summer and fall.” “The Read more
Waikiki Beach
New research has revealed the most picturesque beaches in America, with California’s La Jolla Cove coming out on top. Florida and Hawaii also cleaned up.M The study by hotel company Westgate Resorts analyzed the number of Instagram hashtags for the most visited beaches across the country. These hashtag numbers were then compared with each beach’s length to see which beaches had the highest number of hashtags per meter. California’s La Jolla Cove takes the crown as the most Instagrammable beach in America, with a whopping 4,257 hashtags per meter. The beach has had 366,068 hashtagged Instagram posts made about it, and Read more
The Big Apple, and sunny destinations such as Orlando and Hawai’i are top of mind for travellers, a new study from Hilton says. According to recent data from Hilton.com, the top searched destinations for stays of 5 days or more between December 23 and January 1 are as follows: New York City Experience the best of the holiday season in the Big Apple at the 1920’s classic landmark hotel Martinique New York on Broadway, Curio Collection by Hilton. The hotel is conveniently located in the heart of midtown, offering unparalleled access to all of NYC’s famous holiday happenings. Guests can Read more
Ontario residents have a new way to reach one of the world’s most popular destinations. Porter Airlines is taking to the skies for two new routes to Orlando International Airport today, with flights departing from Toronto Pearson International Airport and Ottawa International Airport. The start of service to Orlando marks the third new Florida destination that Porter has touched down since the start of November, following Tampa and Fort Myers. Flying aboard the new Embraer E195-E2 aircraft, Porter brings its genuine hospitality and elevated onboard service to a new market with free, fast WiFi, a selection of premium snacks, and Read more
New research has discovered the most picturesque landscapes in America, with Lake Tahoe taking the top spot. Experts at Storyboards used Instagram data to analyze the number of hashtags for various landscapes in America to discover which of those are the most picturesque. Placing first on the list of the most picturesque landscapes in America is Lake Tahoe, with 2,986,225 Instagram hashtags. Situated on the border of California and Nevada, Lake Tahoe is the clearest lake in the U.S., with a 99.994% purity. There are many outdoor activities to partake in there, from hiking to fishing. There’s also gambling on Read more
